Elena Shifrin: engobomi, umsebenzi, ubomi kunye umdla facts

Elena Shifrin - eyaziwa ngusomashishini zasekhaya. Waye waseka inkampani BioFoodLab, ejoliswe kubantu abakukhathaleleyo yokutya okunempilo. Ngamabali balo ngempumelelo ixelela bethatha ebonisa ukuba umsebenzi kwishishini, uyakwazi nkqu nabantwana abancinane.

Biography elingusomashishini

Elena Shifrin ube nenkqubo yemfundo ophambili. Yena ndaphumelela MBA ishishini yesikolo Skolkovo. Kuyinto sinoluvo lokuba nempumelelo alunakuqinisekiswa kuphela xa ukwenza ngokwenene.

Noko ke, kuyabonakala ukuba uthanda ntoni na lento uyenzayo, hayi kwanele. Emva kweenyanga ezintathu okanye ezine yomsebenzi onzima kufike ekuthiwa-Operating System. Akukho mntu uthanda. Ngeli xesha kufuneka asebenze inani elikhulu imiba yezomthetho kunye accounting, basombulule iingxaki.

Emva ukuba imveliso entsha wakhululwa, kuyimfuneko ukwenza umsebenzi omkhulu. Ukusungula Freyistata, baqonde nezo zoqoqosho.

inkampani Shifrin

Elena Shifrin umhla wokuzalwa wabufihla, njengaye nawuphi na umfazi akafuni ukuba bazise ngobudala bakhe. Siyazi kuphela ukuba kwiminyaka zakhe 33.

Ngo-2011, uye waseka inkampani BioFoodLab, eyenza kakhulu kuphuhliso ukutya organic. Ngelo xesha usebenzisa iteknoloji eyodwa woveliso ezinqinileyo.

Elena Shifrin CEO yale nkampani. Wakwazi ukuba babuthe iqela nabo aba nayiqalayo ukuvelisa imveliso emnandi nezendalo. It ikuvumela ukuba udle ngalo naliphi na ixesha, kunye kuzisa inzuzo kwezempilo.

Elena Shifrin uthe umsebenzi kwinkampani yabo yonke imihla ukunceda abantu abadala kunye nabantwana ukuba athathe amanyathelo ngendlela efanelekileyo. Kwabonakala zendalo imivalo Anut-iziqhamo Thatha yokutya. Bathi ziqulathe ubulawu kuphela, iziqhamo kunye namandongomani. Le mveliso okuhle abo ngempilo yabo, ehamba yokuphila asebenzayo. Njengoko ngokunjalo esweni ukutya aqonde incasa wendalo zokutya. Akusekho ukuba ndiyilahle ngokukhetha phakathi ukutya okunempilo kunye okumnandi. Isibakala sokuba linikeza Shifrin, idibanisa ezi meko zimbini.

Uluhlu ntlobo

Inkampani Eleny Shifrinoy, ogama engobomi liqhagamshelene kakhulu kwishishini, kunokuba ngokukhawuleza yaqalisa umgca flavour ezintlanu. Ngamnye kubo wathunyelwa ukusebenza ethile. Loo "ingqondo", "ufe", "Weight Control", "umzimba" yaye "Sport".

Ngowe-2015, kongezelelwa "Mint", "Ibhalansi", "isimo" kunye nabanye abaninzi. Ukususela ngo-2013, le nkampani ngenkuthalo ekukhuthazeni ngokwakho kwi social networks. Elena Shifrin - creator BioFootLab - ngenkuthalo blog, ohambisana nolo abafundi izinto awohluke zokuqhuba ishishini layo, amahla ndinyuka. Kwakhona imali eninzi ingqalelo kwiingxelo zenkampani kwi indlela yokuphila esempilweni kunye nesondlo esifanelekileyo.

Elena Shifrin, iminyaka engama-33 kuphela, loo nto iye yaqinisekisa ukuba inkampani waqalisa ukuvula zithengise ukutya kwilizwe liphela. Okwangoku, ukuba sele usebenza abameli bungaphezu kweekhilogram ezingamawaka amane BioFootLab. Le nkampani ifuna ukuba ukungena kwimarike yamazwe ngamazwe. Yifumanisisi kakuhle Kazakhstan, Belarus kunye Ukraine, phezu ngokomyalelo Canada nase-United States of America.

Shifrin blog yakho ivula phezulu ku Youtube. Sinikezelwa ngokufundisa baseRashiya kwi indlela yokuphila esempilweni.

Isayithi production

Ukwandisa isantya yentengiso, kwaye avule indawo yayo imveliso, inkampani Shifrin. Yena wabonakala eMoscow. Oku kukuvumela ukuba nsinya ngokuphindaphindiweyo lokulawula umgangatho weemveliso. Uze uvule umgca ekuveliseni magqabi iluncedo ebantwaneni. NgoFebruwari 2016 iphuma imveliso entsha - imivalo berry-iziqhamo Bitey.

Production ithatha indawo ngokuzithandela zonke iziqinisekiso kunokwenzeka, kwakhona ukweyisela abathengi ukhuseleko kunye luncedo iimveliso zabo. Le yenye izimvo eziphambili ezikhuthaza Shifrin. Ekuhambeni kwexesha, iyakwazi ukumisela abafowunelwa kunye ubudlelane obuluncedo kunye neenkampani ezinkulu ngamazwe. Ezifana Disney kunye Nike. Umzekelo, nemivalo yayo Thatha udla baba izimuncumuncu ligosa uqeqesho cross-lizwe kunye iintlanga ezinkulu ezidolophini, nto leyo alungelelaniselwe yinkampani Nike eRashiya.

Yiba nokuyinto

inkampani Shifrin ngokusondeleyo iliso zonke utshintsho kushishino lokuthengisa yanamhlanje. Ukuhlala kwindawo okunentsingiselo kusoloko kwemfuneko phakathi kwabathengi. Ngokomzekelo, ngowe-2015 wavula kwintengiso yenye imivalo umlawuli eyayinikelwe izikrini ehlabathini jikelele ndibe elitsha Saga ezithandwayo "Star Wars." Imarike uyalinandipha edition limited, ebandakanya ezintathu isongo ixhaphakileyo - "sifo," "Intelligence" yaye "Weight Control". Kubo, ukuba uyakholiswa fans, ibonisa zinkulu isaqhwithi trooper, dewyze kunye Darth Vader.

Le nkampani kwakhona BioFoodLab ongoyena mxhasi esemthethweni kweziganeko ezininzi zemidlalo. Eyona kunayo yabo - nto Open Championships St. Petersburg intenetya, leyo ngonyaka ezitsala abadlali kakhulu yentenetya le planethi. Phakathi impumelelo yakutshanje urhwebo onokubonwa ukupheliswa kwesivumelwano inkxaso inkxaso ulwazi Open European Biathlon Championships, esenzeka ngowe-2016 e-Tyumen.

imisebenzi yokuzithandela

image Le nkampani i kwabaswele ezintle imisebenzi yasekuhlaleni, nto leyo siqinile Schiffrin. Yonke le nto yaqala ngo-2014 xa BioFoodLab yasungula iprojekthi edibeneyo kunye uthando "mzalwana big, udade enkulu". Inxaxheba kuyo ikwazile umdla iimbaleki ezithandwayo zasekhaya, yeeParalympics Olimpiki kukhuphiswano kwi Snowboard - Vika Uaylda kunye Alenu Zavarzinu. Kwimarike kwabakho entsha bar udla Star.

Zonke iinzuzo evela kwintengiso ngaphandle reserve zidweliswe "mfowethu big, udade enkulu" fund, nto leyo ibandakanyeka lokuqulunqa nokuphuhlisa lweziko uqeqesho ekuhlaleni eRashiya. Ngemali abasebenzi mali ukunceda abantwana abahlelelekileyo ukuveza izakhono zabo ngokwenene ngaphakathi ngenkxaso ngumcebisi-ntliziyo. Konke oku kwenziwa ngokusebenzisa kokuxhumana eziququzelelwe ngokuchubekileyo umsebenzi abanamava-mali.

Ngo-2015, inkampani Shifrin iye yathath 'inxaxheba njenge iqabane igosa wokunceda ngokobuhlanga "Ukubaleka Intliziyo", nto leyo yaqaliswa yi fund Natalia Vodianova. Iminikelo abayiqokeleleyo sikhokelo le mfazwe, ijoliswe ekuncedeni abantwana abaneemfuno ezizodwa, ngokukodwa abo ehlotyeni uqeqesho ezimanyanisayo iholide.

umama usomashishini

Kwenzeka ukuba ishishini Shifrin inxulumene ngqo kubomi bakhe buqu. Umzekelo, inkampani wasungula, xa ulinde ukuba umntwana wabo wokuqala. Kakade ke, xa yatsala iingcali kunye notyalo-mali lokuqala kule projekthi, bendingazi ukuba ukhulelwe. Kwaye xa kwacaca ukuba flywheel iye yakhuthaza kakhulu kangangokuba akusekho kubuya umva. Kwafuneka ukunciphisa ixesha lokuya kubeleka ukuqhubeka ishishini. Umyeni elena kaThixo Shifrin wamnceda kulo.

Nangona kunjalo, oko akuthethi yokugubungela iinkcukacha ubomi bakhe ngasese. Malunga umyeni wakhe uyazi encinane kakhulu. Xa uzama ukuba ukusasaza malunga ngobomi Eleny Shifrina, umyeni kwakhona. Omnye uthi kuphela ukuba naye inxaxheba kwezoshishino, kuyinto labucala.

amasiko Family

Kodwa Shifrin ngokuzithandela othetha ukuba amkhanuke indlela yokuphila esempilweni kunye nesondlo esifanelekileyo wabeka umama wakhe. Usoloko wondla abantwana ngokwahlukileyo, utsho Heroine kweli nqaku. Ngoko xa Shifrin waqalisa ukucinga malunga umqondo ishishini labo, ndiye ndagqiba ukunceda abantu bafunde kwiziseko ukutya okunempilo, ukutshintsha indlela ubomi babo ngenxa ubuhle kunye nempilo umzimba, kutheni kubalulekile ukuba bathathe inxaxheba kwezemidlalo.

Iprojekthi yakhe yesibini ishishini Bitey wabonakala sele emva kokuba abantwana bakhe bazalwa. Kwaba ngoko Shifrin, lafika baqonda ukuba inkoliso ukutya kunye namaqebengwana ukuba bathanda abazali eqhelekileyo ayivumelekanga ukuba abantwana babo. Ngapha koko, loo nto izenze nje zonke iintlobo imichiza. Ngoko ke, kuye luncedo ukuthengisa amashwamshwam ukuba bancinane kakhulu, nezinye zonke abazali musani ukuyixhalela into badle abantwana babo.

Kokulingana ngokwesini

Umzekelo wakhe Shifrin ubonisa oludibanisa ubomi lobuqu nempumelelo career kunokwenzeka nkqu nabantwana abancinane, ukuba abafazi abaninzi mihla basaziva eloyikekayo malorealizuemym.

Yinto intsapho yakhe, naye. Heroine yeli nqaku Kudla ngokuthiwa ukuba umakhulu wakhe wabuyela emsebenzini kwisithuba seenyanga ezintathu emva kokuzalwa kayise. Yaye sele unina wanika uHelen nursery kwiinyanga-9 ubudala.

Kuyinto ngokungqongqo nxamnye ukuba nemvukelo ukuba ukukhulelwa - uhlobo "itikiti weekend" wonke umfazi. Ngokwahlukileyo koko, ngenxa yalo, kufuneka libe lifutshane ixesha kunokwenzeka ukuba ahlale ekhaya, okanye kubuya isingqisho yokusebenza ixesha ziya kuba kwakunzima.