THOBELA: Yintoni na le brand yaye yintoni na ke imbali indalo yayo?

Gqama esihlweleni bafuna. Kungakhathaliseki lonyaka kunye nemozulu ngaphandle window kukho abathanda ukuba babe nesimilo stylish. Ngelo xesha Ndifuna ineempahla izincedisi abazange nendlela kuphela, kodwa bekhululekile. Apha uza ukunceda kuya- yenkampani. Enjani lophawu, wenza ntoni nendlela iimveliso zayo umdla kubathengi? Zonke ezi zinto kunye ezininzi mibuzo neminye iya kuhlawulwa kweli nqaku.

ze art

Baninzi mhlawumbi ubuncinane kanye, kodwa weva okanye ibonwe kraca Thobela iimpahla. Yintoni na le ntsingiselo entsha fashion? Makhe ukuvula nembali. Le brand yasungulwa ngo-1989, ngokuthi ngumhambi Fairey. Njengoko umfundi Rhode Island School of Design, omnye iintetho yena isithukuthezi arhola ilogo yehologram, nto leyo ngoonobumba abakhulu kwathiwa "Thobela» - ukulalela. Ukuba oku kuya kuba sisiqalo phulo ihlabathi odumileyo nokukhuthaza ubugcisa ezitalato kunye kokukhatywa lwamaxabiso zingalahlwa ndingumhambi ayikwazanga athathe. Nangona kunjalo, le mithombo babekwa, yaye ngokuthe ngcembe kwi lowo wengcibi yokuluka intloko Wamitha ingcamango ukwenza ulwalathiso oluya singabhengeza ngokwayo ngokuzimeleyo.

kwentwasahlobo Pierian

A Igama elifutshane, kodwa capacious Thobela waba Umgqele lonke eli phulo zokwazisa. "Bathobeleni" - utshilo iipowusta Apha ndingumhambi. Ngelo lixa ngumthombo iphefumlelwe yokwenziwa lasentsomini wokuqala ukusebenza yaba umboniso Baphila, uyalele nguYohane Umchweli. Kweli bali, ophambili bhanya Roddy ufumana ngababini ezininzi zelanga, benxibe apho ubona ihlabathi ukuba yintoni ngokwenene na. Ngaphandle zenze kunye ubuxoki. Kweli hlabathi, abantu bahlala yayizihambela, amacebo kunye nokuthobela imikhosi ezithile komhlaba abafuna ukuba athimbe amandla kweli lizwe nakwihlabathi.

Ukuqala phulo wawaneka ehlabathini lonke

Ekuqaleni, imizobo yakhe nje parodies bubuxoki kwezopolitiko of America. Popular waba sticker zayo umfanekiso uMongameli Baraka Obamy negama Ithemba ( "Ithemba"). movement ze lwavakala kulo lonke ihlabathi: iiphowusta, amaphepha - kumazwe amaninzi zifumaneka esebenza Apha ndingumhambi. Hi ndlela leyi, naye waba ligorha a film episode ubugcisa street osihloko sithi "Phuma Ngokusebenzisa Gift Shop." THOBELA brand buqala subculture punk kwiliwa skateboarding kunye nezinye iindawo apho kukho umgca ngokukhawuleza ngaWo Do Yourself, gama elo elithetha "yokuyenza ngokwakho". Okt Nyathela efuna ukudlulisela uluntu ingcamango yokuba "egaraji" isimbo - akukho nto ndlela nje ukuba bavukele ehlabathini, kodwa ukuba abonise ubuntu babo baze baveze izakhono zabo baze benze kuya- ehlabathini. Kwaye awunakho ukwenza ngolunye uhlobo. Ngcembe usiko oluthile iindawo kunye nezitalato kongezelelwa nezentengiselwano zentengiso. Umphumo waba isiphumo omhle kunene: ngokuxuba ngezimbo kunye nentwana nokubhuqa ezendeleyo kanye igama lophawu, iintsomi weza kuziswe "ngumqondo 'bakhe eninzi ingqalelo.

Ukusuka kwegrafiti kwidizayini

Ekuqalekeni kwaba kuphela intsingiselo kwimizobo: izitikha, imifanekiso, ngelaphu ngokupheleleyo utyikityo ukuthobela. Loo nto iya kukhula ibe njani into ngaphezu nje indlela ukuzichaza, ndingumhambi waqonda kuphela ekupheleni kuka-2000. Kungelo xesha ukuba ingqondo yakhe yafumana ingcamango ukukhuthaza uphawu lwakho nge yokunxiba. Kuye ube uhlobo mkhuba, nokwandisa iindidi umsebenzi wakhe kuvumela abantu ukuba bathethe malunga nomnqweno wabo bavukele routine wenze ihlabathi bathobele abantu abaqhelekileyo. Abasetyhini kunye neempahla abantu, iminqwazi kunye neminqwazi THOBELA - isiqalelo ngasinye lokuqokelelwa singenxa wempembelelo, ezifunyenwe emva ukuxuba emkhosini-style iimpahla umsebenzi iimpawu, kwakunye nezo meko, ezo zisekelwe impumelelo yokuqala Apha ndingumhambi kaThixo kubugcisa obubonwayo.

Ukuchithwa ntshungu mpunga

Ngentsebenziswano abathungi ezifana uMike Erin Ternosky Uignol, Fairey wayila lokuqala, nto leyo ibonisa epheleleyo iinjongo zakhe, amaphupha nentanda-bulumko. Kakade ke, igama Brand ukuthobela. Impahla ukomeleza abameli amacandelo ahlukeneyo oluntu. Bona ezitsalwa look elula stylish. umnini brand alalele ngophuhliso layo idla ukuthetha malunga kuzuziweyo usiko ezininzi. Ngelo xesha ndingumhambi ufuna ukubonisa ukuba kuyimfuneko ukuba ukufikelela usukelo lwayo zokuqwalasela ixabiso layo, kwaye musa ukulibala ngayo abanye.

Ukuba sizama ukuqonda kakuhle ingcamango "outerwear", zingahlulwa zibe ngamaqela amabini eziphambili. Udidi lokuqala luquka izinto kunye neenkcukacha-ngubo, nto leyo eyahlukileyo kwabanye abaninzi, yaye akukho ndlela ukwahlula umnini kwabo sihlwele buthuntu hina. Iqela lesibini inceda ukugxininisa mntu lilungu lempucuko ethile. Yeyona udidi zokugqibela Thobela yokunxiba. Iminqwazi, iifoto ezo thaca kweli nqaku, iminqwazi, manene 'yaye abantu impahla - konke oku kunye lubonisa umntu yelo kwiqela abalandeli "isimbo isitalato". Urban Style idibanisa kakhulu abantu abaselula obuluqilima hayi yokuphila ekruqulayo. Kungenxa yoko le nto zonke uphawu outerwear phantsi ingqalelo ludibaniso iimpawu ezifana intuthuzelo, intuthuzelo, isimbo kunye nokhuseleko.

imigca emibini impahla

Ibhulukwe, izikipa, iminqwazi, iibhatyi, T-shirt, sweatshirts kunye neminqwazi THOBELA babe uluhlu olubanzi thaca kwi colors. Ezinye izinto zabanye eyenziwe isimbo ingafundwa. Oku kukuvumela zombini amakhwenkwe kunye namantombazana ukuba athabathe kuya- inkcubeko. Okwangoku, inkampani ikhupha imigca ezimbini zokukhululana: ababhinqileyo kunye abangamadoda. Ngamnye kubo ingqokelela lwezincedisi kunye nempahla yokunxiba, xa bathi, "ukusuka phezulu ukuya ezantsi." Iziketi, iilokhwe, amaqhina, izikipa, Bikes, vests, iibhatyi, isinxibo lolwandle yaye izincedisi ezahlukeneyo - konke oku kwaye ngaphezulu ungafumana intombazana, leyo ikufuphi sithanda "indlela esitratweni" eqaqambileyo ukhululekile. Inkunzi isiqingatha uvuyo eninzi ixabiso elula iimveliso zomgangatho ophezulu ezifana ijini, izikipa, iibhatyi, iminqwazi kunye like. D.