Iinkonzo Consumer

Iinkonzo icandelo kwiminyaka yakutshanje eRashiya, bathi, ihamba phambili yi ephala. Ngakumbi nangakumbi abantu bakhetha ukusombulula naziphi na iingxaki zobomi bemihla ngemihla na abakhe, ufune uncedo abaqeqeshelwe icandelo elibalulekileyo kwimarike, leyo ibizwa ngokuba "iinkonzo zoluntu" .Kuba ikwazi ukukhawulelana nemfuno zoluntu impahla yonke kuvulwa, abacoci ezomileyo, zokuzilungisa, ucweyo ukuba kutywinwe iintanda izithuthi kunye zombane nendlu, kunye nezinye iinkonzo kubathengi.

Imfuno nanini-eyandayo yeenkonzo zekhaya igalelo kuphuhliso iinkampani ezikhoyo kunye nokuvula ezintsha. Iintlobo zenkonzo karhulumente kwahluka kakhulu, kodwa bonke bephela zijoliswe ngokwanelisa ngokupheleleyo abantu imibuzo ezifuna ukulungiswa. Ngoko ingakumbi abaxumi matimba abo Andinaxesha ukundwendwela iinkonzo abathengi (ubuhle salon, ukulungisa zezihlangu kwezixhobo zerediyo, njl) waqhelisela Utyeshelo yeengcali phezu kwendlu. Ngaphezu koko, ezinye iintlobo zomsebenzi zenziwa ngaphandle kuphela (ukucoca indlu, ukulungiswa, ukucocwa emalengalengeni) lesigulane eso ekhaya.

Iingcali ezininzi zikholelwa ukuba imfuno iinkonzo yabathengi kuhlala esitalini unyaka nonyaka kwiminyaka yakutshanje landa nge malunga amashumi amathathu ekhulwini. Oku kubangelwa, ikakhulu, umnqweno abantu kwinqanaba eliphezulu yengeniso, ukuphucula umgangatho wobomi kwaye ugcine ixesha into ebizwa ngokuba "ishishini ngemihla".

Ukanti iinkonzo kubathengi eRashiya zahlukile kakhulu ukusuka entshonalanga. EYurophu Melika umbutho kweenkonzo zoluntu kubangelwa ikakhulu lweshishini zabucala kunye nokudalwa zamashishini usapho, kanti kwilizwe lethu likwimo ezihlangeneyo yolawulo. Ngenxa yoko, abanini ishishini kubomi lizwe ikakhulu amaqela zabasebenzi - 63 ekhulwini onke amashishini. Ngaphezu koko, (23%) ngabona amaqumrhu asemthethweni, no-13% kuphela zonke iinkonzo kubathengi ngamalungu kubantu babucala.

Into umdla eyahlula iinkonzo kubathengi eRashiya - ukuphunyezwa kweendidi ezongezelelweyo misebenzi enxulumene ngqo le nkonzo. Oku kubangelwa ngumnqweno abaninzi yazo ukuze asinde kwiimeko ezimaxongo imarike Russian, apho umbutho kweenkonzo zoluntu bajamelana neengxaki ezininzi ezithile kumashishini amancinci eRashiya xa iyonke.

Phakathi kwezi bunzima, embi kakhulu ukuze kuthiwe ubunzima, maxa wambi gqithi, ekutsaleni utyalo-mali kunye nokufumana imithombo ngetyala, ukunqongophala kwendawo yemveliso, okuyinto enhle ukuhlangabezana imigangatho yococeko kumashishini benkonzo karhulumente, ukunqongophala kwabasebenzi abaqeqeshiweyo kunye wafaneleka ukuba enze umsebenzi, ingakumbi bathezi, abathungi, bezicathulo neengcali ilungiswe zombane ezimbaxa zekhaya. Ke ekugqibeleni, uphuhliso imarike abangaphangeliyo ngamandla ukungabikho okanye ukungafezeki ummiselo osemthethweni kolu shishino.

Ezinye iingxaki abajongene nazo amashishini amiliselweyo, oko ingasombululwa - oko kukuthi, ingakumbi, ukunqongophala ulwazi loluntu malunga ngeenkonzo ezinikezelwa ziinkampani nkonzo. Le ngxaki isonjululwe ekuqhubeni amaphulo iintengiso zipapashwa kwi Internet, ebhengeza kwezothutho zoluntu, imveliso amalaphu anomyalezo, iibhanile, iintsika, kunye nezinye izixhobo zokwazisa. Iintlobo zeenkonzo zoluntu kufuneka kuphuculwe yaye iphuhliswe.

Kodwa nayiphi na imeko, kwishishini lweenkonzo kubathengi ngenxa yokungabikho kwenkathalo ngakwicala abanini bazo ukuzisa ingeniso elungileyo abe yinxalenye yobomi bemihla ngemihla babantu abaninzi.