Orenair: ncomo. Orenair - "iindiza Orenburg"

Air zokuhamba market eRashiya, njengoko iingcali zikholelwa, Ungafaka yomibini ingachazwa esithembisayo kwaye ukuba kwinqanaba lomzabalazo wabadlali ezinkulu oqatha notyekelo ntlekele. Ukuwa izinga lotshintshiselwano engange kuba negalelo engamandla kwimisebenzi moya - ipesenti ebonakalayo-moya zithengwa okanye eqeshwe ngohlobo lwemali kunye engange kwemali kweli enkulu siwenze siyongezwa. Phakathi moya,, othe abahlaziyi, izinto zokunceda abantu ukuze zikwazi ukumelana ntlekele - "Airlines Orenburg". Le yenethiwekhi ine umdla, ngokutsho iingcali, imodeli ishishini, kwaye okona kubalulekileyo - abakhweli yayo ukushiya ngenkuthalo ingxelo entle kwi nezinyuko weendawo.

Ngoku Orenair igxininisa kwimarike charter le. Noko ke, izicwangciso zolawulo, ubukhulu becala ngenxa zenene emarikeni, - yokuziqhelanisa kwemisebenzi kurhwebo elithembisayo zothutho emhlabeni. Yintoni kuba amathuba Orenair kuphuhliso icandelo elitsha? Yintoni na iqondo ukuzingca kwi ukubuyekeza abehla uphuhliso nkampani? big njani ukuze ngokunxulumene kukhuphiswano Orenair ukusuka nabanye abadlali emarikeni?

Orenair: ulwazi ngokubanzi

Orenair Lo moya yasekwa ngowe-1932. moya wokuqala apho intsimbi wenza moya ezinxulumene eMoscow Tashkent. izikhululo Main isekela-moya yayo elise, enyanisweni, e Orenburg, ngokunjalo eMoscow. Inkampani "moya Orenburg" i nkampani "Aeroflot". Leyo 100% yezabelo kwawo ophethe inkulu Russian.

Phakathi kwiindawo 'Ncwadi sithwala yendlela, nto leyo yenza Open Society "Orenburg moya", - moya "eChelyabinsk-Sochi". It isebenza ukusuka ekupheleni kukaDisemba 2014. EChelyabinsk moya "Orenburg moya" iya kumka ngeeCawa ukusuka Sochi, yena, ngeMigqibelo. Kukho iingxelo ukuba inkampani iza kuqhubeka ukwandisa ubukho yayo emarikeni ngokwandisa iindlela udibanisa iingingqi eRashiya.

Cinga Orenair Isakhiwo izithuthi.

umkhosi wezithuthi

Orenair nkampani iye iqela elikhulu ngokwaneleyo-moya - 30 iimoto. ukwakheka waso uqulunqwa ngokupheleleyo yi kwendiza kraca. Ingxenye esemqoka ye-moya - medium-uluhlu iBoeing 737-400, 737-800, kwakunye moya ezininzi iBoeing 777-200ER, ekwaziyo ukwenza ezihamba imigama moya transcontinental.

Iimpawu zoqoqosho

Inkampani "moya Orenburg" kwisithuba ukususela ngoJanuwari ukuya kuNovemba 2014 wathwala abakhweli million 2.8. Eli nani ke 3.7% ngaphantsi kwe oko sabhalwa xesha ngo-2013. Iziphumo zemali le nkampani nazo uNothozamile kakhulu. Ngokukodwa, ukulahlekelwa umnatha kwenkampani yaba ngaphezulu kwe-3.5 bhiliyoni engange kwiikota ezintathu zokuqala zika-2014. Nangona kunjalo, ngokwemiqathango ingeniso, Orenair - phakathi iinkampani aziintloko ebamb 'Aeroflot ": kwimivuzo moya umkhweli nganye malunga 7 amawaka engange .. Ngaphezu koko, njengoko oko kungqinwa ezinye ingqalelo kuluntu 3.5 billion engange. ukulahlekelwa malunga 1.5 - Ngumsebenzi kwezinye iinkampani (yintoni kanye - siza kujonga kamva) phambi kokuba "moya Orenburg".

Ingxenye enkulu yeenkonzo Orenair phakathi umkhweli traffic ngaphakathi izivumelwano maphepha. Imiselwe moya eyenziwa malunga-35%. Kusenokwenzeka ukuba kuqatshelwe ukuba amatikiti Orenair ziya kuthengiswa moya ezingaphezu kwe-255 somqulu ngamazwe. Noko ke, ezinye iingcali zithi, ngenxa yokuncipha kunokwenzeka umsebenzi baseRashiya kwi kulindeleke ukuba shift eziphambili ngokubaluleka kwi ukwabiwa kwezibonelelo moya ngokwemiqathango travel angaphandle.

Kukho kwinguqulo ngoku imiselwe moya Orenair moya asebenza kuphela kwiimeko apho zawo ezingqongileyo kwabakhenkethi ngenxa yeemeko ngamaxesha athile okanye ezinye izizathu niyahiliza okanye ayisetyenziswa ngokwaneleyo kukho imfuneko yayo eninzi. Noko ke, abahlalutyi bathi, kwixa elizayo, inkampani unako ukuqinisa iindiza zasekhaya ngenxa yokuhla kumsebenzi lwabahambi baqhele ukuya iiholide angaphandle: idola ngokuchasene engange wavuka, kwaye baseRashiya abiza kuphumla ekhaya.

Noko ke, njengoko oko kungqinwa nokubuyekezwa ezininzi, Orenair - umboneleli wenkonzo bekhululekile kule inkalo-moya ukuya kwiindawo ethandwa kumazwe efudumeleyo angaphandle.

Airports ezisekelwe

imizi Main apho fleet Orenair ezisekelwe, njengoko sesitshilo ngasentla - Orenburg kunye eMoscow. Xa Owokuqala moya umzi, eMoscow, le nkampani usebenzisa ezimbini - "Vnukovo" yaye "Domodedovo". Oko kuqatshelwe ukuba, ekuqaleni wayecebe ukuba ukuthutha ezinye seenqwelo-moya, inkampani unokwenza isigqibo ukusebenzisa elinye libe primary. Ngokomzekelo, xa ekwindla wenkampani Orenair 2014 wavula imiyalelo ezininzi ezintsha ukusuka eMoscow. Lo moya eliyinhloko ekuqaleni "Domodedovo". Kodwa oko kuye kwatshintsha wakhetha "Vnukovo" ngoNovemba dislocation moya. Ke kaloku, kule moya inikeza moya ukuya Rostov-on-Don, eOmsk, Kazan kunye nezinye iidolophu ezinkulu Russian.

Uninzi abakhweli, kwakunye iingcaphephe akazange ayithande into (oku kuboniswa phambi kwesi izimvo ezifanelekileyo kunye nengxelo kule nkampani kushishino media): Orenair zinika abakhweli kudlule amatikiti zazikho kakade esandleni. Oko kukuthi, ukuba, umzekelo, umntu akuyalele indawo kwi flight Kazan ukusuka 'Domodedovo ", ngoko ukutshintsha waya kwisikhululo kwi" Vnukovo "kuyimfuneko ukuba uthenge itikiti entsha yaba. Old, Noko ke, le nkampani Akuvumelekanga ukugqitha ngaphandle kokuya izohlwayo.

Ukuphuculwa kwizithuthi kunye nabasebenzi nkqubo

Ngaphezu sibonile ukuba sisiseko zithuthi Orenair - moya kwendiza kraca. Kukho iingxelo ukuba nkampani iya kubakho kwixesha elizayo kwangoku indawo kubo, kwaye kwezinye iimeko ukubonisa udidi efanelekileyo evela ukusetyenziswa kwethekhinoloji. Abasebenzi ababandakanyekayo moya esebenza moya wolu hlobo kulindeleke ukuba aye kwezinye izakhiwo "Aeroflot" - inkampani onelungelo Orenair. Njengoko kuchaziwe yi ngabameli moya kumajelo eendaba, nayiphi na izinga isakhelo kungalindelekanga.

A umzekelo olula: intsebenziswano phakathi Orenair, kwakunye nezakhiwo ezifana ezisezantsi emlilweni "Dobrolet" kwaye endaweni yaso moya "Win". Njengoko yaziwa, i Russian ephantsi-mlilo ngenxa yokuba neengxaki ezithile sayeka ukusebenza ngo-2014. Ngenxa yoko, amaqela moya "Dobrolet" waya kusebenza Orenair. Oku ukuba i "Aeroflot" ukuqesha abasebenzi zexabiso. Kwelinye icala, xa endaweni "Dobrolet" waqalisa ukusebenza lo moya omtsha - "Uloyiso", abasebenzi flight waqalisa ukuhamba kule nkampani evela Orenair. Ngenxa yoko, inkampani "Aeroflot", "Orenburg Airlines" kwakubandakanya njenge iqabane ethembekileyo ngephanyazo nzima enye nkampani, oko kukuthi "Dobrolet". Enyanisweni, kuya kuba umdla ukufunda ityala ngokweenkcukacha.

Uncedo "DOBROLET"

Ngehlobo lowe-2014 inkampani "Dobrolet", eyenzelwe ukuhlangabezana nemingeni yokubonelela abakhweli Russian ithuba ukubhabha ngendleko ephantsi, hit, ngokutsho ulwazi loluntu, phantsi ukwayo amazwe. uhlobo wabo kukuba "Dobrolet" ithwala abakhweli kwi usingasiqithi iCrimea, apho, ngokutsho amaqabane angaphandle yenkampani Russian, yaba yinxalenye Russian Federation ngokungekho mthethweni. Ngenxa yokuba la manyathelo yesithintelo alicebileyo esezantsi-Coster, ezifana ukurhoxiswa kwezivumelwano zokuqeshisa, izivumelwano inshorensi kunye nezivumelwano malunga nokulondolozwa ngoomatshini. Lo moya, eyaqala izithuthi phantse engcono kwisakhelo yezindawo ngokuya ithandwa ukusuka baseRashiya kwindawo esinzima.

Ngenxa umba kwezopolitiko umdlali ophethe Kwanyanzeleka ukuba ukunqamla imisebenzi. Noko ke, emva nje kokuba ulwazi malunga neengxaki "Dobrolet" ngemithombo eyahlukeneyo yaqala ukubonakala inkcazelo malunga nokuba siyintoni na uncedo Russian ephantsi-Coster uya kuza "Orenburg Airlines". iingcali Guest kunye abahlalutyi malunga meko abenethemba ngokubanzi. Orenair walungiselela imikhumbi kunye ufikelelo olusisiseko olufunekayo.

Liyinyaniso elokuba, Orenair wakwazi ukunceda "DOBROLET" kuphela inani eliqingqiweyo lweendlela. Direction, nto leyo eye wavuma ukuba ukukhonza moya Orenburg - moya "Moscow-Simferopol" macala omabini, kwakunye eyayisuka kwikomkhulu ukusebenza kunye umva. Bekucingelwa ukuba Orenair kuhanjiswe malunga 65,5 lamawaka. Abathengi "Dobrolet". Kuba ezinye iinqwelo ezisezantsi-Coster - in Volgograd, Samara, Yekaterinburg, Perm, Ufa, Kazan - Passenger amatikiti iindleko sele wachacha.

Kufuneka kuqatshelwe ukuba iingcali ezininzi abamangali ukuba "moya Orenburg" (feedback abahlalutyi 'ukuqinisekisa oku) zikhethwe iqabane "Dobrolet". Isizathu sokuqala - moya umnini eqhelekileyo, "Aeroflot". Okwesibini - kukuba yinxalenye ebalulekileyo, ngokutsho iingcali, inqwelomoya Orenair sele ekhona kwaba eziqhelekileyo ukusetyenziswa ngaphakathi moya zasekhaya. Yiyona wesithathu, ngokutsho abahlalutyi, isizathu - moya esetyenziswa kwi "DOBROLET" zaba thotho enye, ezo ezisetyenziswa Orenair, eliphakathi-uluhlu oomatshini kwendiza kraca. Oko kukuthi, amabutho iinqanawa abasebenza ezisezantsi-mlilo ngaphandle kweziphazamiso ukudlulisela-moya "moya Orenburg".

Izimvo zabakhweli

Yintoni na iqondo abavakalelwa ngayo, nto leyo ibonakalisa ncomo moya zabakhweli ishicilelwe? Orenair, ngokutsho abakhenkethi ezininzi, le carrier, leyo igxile nkqubo amaxabiso abanobuchule. Iinkonzo Iindleko moya ekukholeleka (ngokusekelwe kwizimvo luluvo) abakhweli ezininzi kangako. amatikiti Orenair zeendiza ezicwangcisiweyo, njengoko abathengi benkampani bakholelwa ukuba ixabiso ukhuphiswano kunye yintengiso nezinye izinto ezithwala kuloo mimandla apho nkampani isebenza.

Abantu abaninzi bayayithanda yi ekuzimiseleni lenkampani ukuqinisekisa intuthuzelo abakhweli, ingakumbi kwinkalo ukuthwala imithwalo. Umzekelo, ukuba inkampani yabhengeza ukuqaliswa ngokommiselo kwe ngendlela entsha - "eChelyabinsk-Sochi", leyo sibonile ekuqaleni, wathembisa ukuba abakhweli kule ndiza kuya kuba free ngokupheleleyo uthabathe nawe phezu izincedisi moya Ukuskiya, ndiqubhe, hockey. Nangona uninzi nezinye moya igunyazisa ukuba uyenze, ngaphandle kwentlawulo engaphezulu.

amathuba

Ngoko ke, ukususela moya umthengi trend wayo, ebonisa umnqweno abantu ukuba ahambe Intanethi weendawo ingxelo entle. Orenair kule inkalo lokwaneliseka umkhweli - Carrier, ngubani mhlawumbi ungakhuphisana noompondo-moya inkulu Russian ngamazwe. Noko ke, bathi iingcaphephe ngovavanyo amathuba nophuhliso kushishino lweenqwelo uphawu ngayo?

Ngokutsho kwezinye abahlalutyi, okuhambisa ukukhula nkampani iya kuxhomekeka kakhulu imiba yangaphandle. Uvumela kwakhona kunye nabaphathi ngokwabo Orenair. Ngaphezu sibonile esinye sezizathu intlekele ekuyo i-lo mkhuba - ekuweni kwalo engange, yaye ngenxa yoko - umsebenzi yabakhenkethi lifinyele. Ngelo irenti ixesha kunye neentlawulo kokuqeshisa efanayo moya onyanzelwayo ukwenza ngokubhekisele euro. Ngenxa yoko, indawo yeshishini zingatsalelwa phantsi ngeendlela ezimbini.

Iingcali zikholelwa, nangona "moya Orenburg" iimpendulo esilufumana abakhweli zabo nto imbi, amathemba lemarike nkampani kwixesha elizayo, mhlawumbi aziyi kuchazwa esithembisayo. Kufuneka ukugcina zendawo ekhoyo, ngokutsho abahlalutyi, silungelelanise imodeli loshishino iimeko ingxaki le.

In search kwemodeli yophuhliso entsha

Iingcali abaninzi bayayithanda into yokuba "moya Orenburg" (iimpendulo zophengululo amaninzi oku kuqinisekiswa) - umzekelo inkampani leyo nto uhlala azole nemeko enzima emarikeni. Ngokukodwa, ulawulo carrier, ngokutsho iingcali, lisebenza ukufumana amatsha namacandelo eemarike - ukufunda ithuba reorienting moya charter ukuya kwiindawo kwigumbi langaphakathi. Iimeko nezibonelelo eziyimfuneko eRashiya koko, abahlalutyi bathi, na. izikhululo Regional, iingcali zikholelwa, baya kukuvuyela ukuya ukwandisa imisebenzi abathwali moya. Umzekelo iprojekthi ukusebenza ngempumelelo kwi transfer-moya kwalapha basekhaya - kokuvulwa indlela e Sochi, apho sele kuthethiwe kubo.

Kwezinye iimeko, moya kumkhawulela ukuzimesela uyakwazi ukugcina abadlali yabucala market ezikufutshane. Umzekelo, kwakusazeka ukuba inkampani "Aerofyuelz" wenza kunikezelo abathwali amafutha e Kurgan, wayezimisele yayo sizamkele Orenair kwalapha ukusuka zokuhlala ophawulwe eMoscow.

Le nkampani ngokwayo liceba ukuqulunqa isicwangciso ngenxa kwanokwandisa ishishini. Airports kufundwe kwimimandla eyahlukeneyo Russian, ngokuhlalutya amathuba lokubuyisela-moya ezithile, ezi isiseko-arhente abaya ukuthengisa amatikiti.

Ukhuphiswano kwiimarike ezisakhulayo

Phakathi neengcali uluvo lokuba le nkampani Orenair banokujongana ukhuphiswano ebalulekileyo kwemiyalelo emitsha kuphuhliso yemarike, ingakumbi icandelo yokuhamba zasekhaya. Ngoko ke, abanye abadlali owawomelele emarikeni, ezifana, ngokomzekelo, inkampani Nordwind, nayo leyo ligxininisa moya charter, nayo kulindeleke ukuba ibe niche ebalulekileyo Zinjengeqhezu moya zengingqi. Isizathu iyafana kwimeko uhlaziyo kweqhinga loshishino Orenair - ukunciphisa umsebenzi abakhenkethi Russian kwamanye amazwe.

Iingcali ezininzi zikholelwa ukuba ingqikelelo zophuhliso loshishino, ukuba okunokuba Orenair, ngaleyo ndlela usondele yaye uninzi lwezinye abathwali moya ngokukodwa moya charter. Ngokungakumbi njengoko abanye abahlalutyi ekuthini ziyinkxwaleko, Russian ingxenye kwezithuthi zasekhaya ikhula ngamandla. Nangona kunjalo, iingcali zithi, umthamo wendawo yokucoca rhwebo kusenokungabi phezulu ukuze moya bafuna ukubona. BaseRashiya ngokwesiko ukhetha ukuba ahambe ngetreyini, kweli lizwe. Ngaphandle kokuba ngokwamaxabiso moya efana ngokubanzi ukuba amazinga yokuhamba kaloliwe, iingcali abaninzi bakholelwa ukuba yokuziqhelanisa kwakhona abemi ukuba ukunqumla eRashiya-moya, kukho kunokuba kakhulu kade.

abakhenkethi factor

Amathuba kuphuhliso moya mnqophiso, kuquka Orenair, ukuze nzima imeko emaxongo ngaphakathi komda wemisebenzi umsebenzi amaqabane ngoko nangoko kodwa kushishino flagship - abaququzeleli bokhenketho. Iinkampani ezininzi abaye ongenamali iprofayl kwiminyaka yakutshanje. Inxalenye ebonakalayo abafumana ubunzima obukhulu zemali. Yinto eyaziwayo ukuba ezinye abadlali kushishino lwezokhenketho enkulu emakethe babe namatyala ezinkulu kakhulu Orenair. Ukuya kwiinkqubo zomthetho kwaye ayaziwa nokuba onetyala unobuqili eyaneleyo yokuhlawula off "moya Orenburg". Ngaphandle kwezi mali, iingcali zikholelwa, ukuba imali kwiimarike ezintsha ze-moya kuba nzima kunene.